With our industry-leading public relations and innovative marketing expertise, we know how to tell the unique story of your property like no one else can.
With access to real-time regional data and internal insights across the Elliman agent network, we will conduct a thorough market analysis and work with you to determine the optimal price and positioning for your property.
At Douglas Elliman, we understand that real estate is a journey -and that personal relationships built on trust are the key to finding your way home.
More than a century since we were founded in New York City, we have grown to become one of the largest independent residential real estate brokerages in the nation. We have earned our reputation for excellence and integrity-and we empower our agents to embody those values every day.
Drawing on decades of real estate knowledge and the resources that come with our scale and reach, an Elliman agent is an essential advocate, dedicated to guiding you every step of the way.
With deep local expertise, Douglas Elliman knows the market inside and out. Our exclusive Market Report series is a benchmark for residential market information in the region, providing your agent with the data and insights to help you to make critical and timely decisions.
Douglas Elliman agents belong to a network of reaI estate professionals spanning key markets across the country.
They are colleagues, neighbors and members of the communities where they live and work. They promote local businesses, volunteer their time and forge true partnerships to support the causes they care about.
With over 7,000 agents and more than 100 offices in key markets across the country, we have the reach and resources to promote your property from coast to coast.
Our scale enables your agent to leverage a powerful network of referrals and services that puts our national strength to work for you.
Douglas Elliman works within every facet of the real estate industry, with visibility and insight into how each one supports our core commitment: connecting buyers with sellers. Each of our specialized divisions provides high-level buyers that your agent can bring to your property.
Billion in Sales
In New York City
Agents Nationwide
In Key Luxury Markets
Independent Residential Real Estate Brokerages in the U.s .
Partnerships
Our exclusive partnership with Knight Frank makes us the world’s largest privately-owned global property network, with the stature and presence that attracts buyers from around the world. The annual Douglas Elliman I Knight Frank Wealth Report provides comprehensive and in-depth analysis of the prime properties, major investments, high-net-worth individuals ($1M+) and ultra-high-net-worth individuals ($30M+) at the top tier of global real estate.
Clients Within Our Database
Agents Worldwide
Office in 60 Countries
Affluent Individuals Profiled in Our Wealth Report
With access to real-time regional data and internal insights across the Elliman agent network, we will conduct a Comprehensive Market Analysis (CMA) and work with you to determine the optimal price and positioning for your property.
Properties priced at market levels indicate proper appraising, assisting in the buyer’s ability to secure a loan. More buyers are attracted, and more serious offers are received. Marketing time is shortened, with immediate activity from the moment the property becomes available. Increased activity on the property can often cause it to sell at or above asking price.
Our in-house PR and marketing teams work with us to prepare a comprehensive, strategy-driven plan for promoting your property. From premium photography for custom websites and email campaigns to staging your home for live and virtual viewings, we make sure everything is in place to launch your listing.
With nearly 90 percent of buyers searching for property online, we average more than 1.2M visitors and 2.4M page views per month on Elliman.com. Visually stunning and optimized for search, Elliman.com attracts online searchers to your property while syndicating your listing to Wall Street Journal, The New York Times, Zillow, Realtor.com and other sites where buyers browse.
With nearly 90 percent of buyers searching for property online, we average more than 1.2M visitors and 2.4M page views per month on Elliman.com. Visually stunning and optimized for search, Elliman.com attracts online searchers to your property while syndicating your listing to Wall Street Journal, The New York Times, Zillow, Realtor.com and other sites where buyers browse.
Clients Within Our Database
Agents Worldwide
Office in 60 Countries
With our commanding visibility in the press, dedicated events and powerful social media presence, Douglas Elliman is the leading name in real estate news and communications. That means increased exposure for your property and unmatched access to buyers worldwide. Our in-house public relations team is the best in the business, by all measures, making Douglas Elliman the leading voice in real estate news in publications including The New York Times, Wall Street Journal and Financial Times to name a few.
Total potential reach of all articles that mentioned Douglas Elliman.
Total ad value equivalent of all news content that mentioned Douglas Elliman.
Total number of online press articles that mentioned Douglas Elliman. That is almost 423 articles per work week, or 60 articles a day.
With approximately 500,000 users across all platforms and delivering more than 50 million impressions annually, our social media channels reach buyers where they are, drive traffic to our website and give your listing the visibility it deserves.
Through our strategic partnerships and longstanding relationships with media outlets, we put your property in all the right places.
When you are working with a specialist in the area, you have the upper hand during the entire selling process. This local knowledge will provide you with trustworthy insights into pricing trends for properties, the current market, and to make certain your representation during the negotiation stage is both solid and reliable.
There are several different factors you should consider before deciding how much to ask for your home. This includes the general condition of your home, any major upgrades or renovations necessary, and how much inventory is currently on the market at the time.
A precise balancing act is necessary to ensure the correct listing price for your home. If the price is too high, your home can remain on the market for months, years, or simply not sell. If the price is too low, you may be missing out on the opportunity for a lucrative outcome.
In order to maximize the number of potentially interested buyers, offers and showings, a wide variety of advertising must be used in a coordinated manner. Experienced listing agents will have a lot of options to maximize the exposure of your home.
It is critical you keep your schedule as flexible as you can during this time. Yes, your comfort and privacy are both important. Despite this, not all buyers are able to be flexible regarding when showing your home is convenient for your needs.
You do not want to lose a potential buyer due to inflexibility. It is just as important to ensure your home is de-cluttered and clean to make certain it is ready to show during any reasonable period of time.
Once you have received an offer, there are four choices. You can accept the offer exactly as written. This means you are ratifying the offer, or are in a contract for selling your property. You can make a counteroffer by negotiating any terms including the purchase price, contingency periods and the escrow length. A back-up position can be offered if another offer has already been accepted. The buyer is then able to ratify their offer if your first offers falls through or cancels. Your final option is rejecting the offer.
When you have accepted the offer and have been provided with an executed contract, the inspection and escrow phase begins. This is when the deposit of the buyer is placed in an escrow account, all disclosures and documents including the sale contract are analyzed, and the buyer has shown good-faith.
During this time your home is removed from the market, and the buyer is expected to purchase your home as long as no serious issues with your property are discovered when due diligence is performed by the buyer during inspections.
During this stage, you need to be completely moved out of your home. Everything needs to be thoroughly cleaned, with all repairs you have agreed to complete. Your home needs to be maintained until the final-walk through of your property is complete. This includes your landscaping, pool maintenance and leaving your utilities on. A smooth final walk-through means there should not be any delay regarding your closing.
The final walk-through is the last chance the buyer has to examine your home prior to taking possession. The scheduling should be between 24 and 48 hours before closing, or as close as possible. The walk-through ensures the buyer there have been no changes to the condition of your home since the last visit. This is also a confirmation all repairs have been done, and you did not cause any damage when you moved out.
The last step in any real estate transaction is the closing. On this date, you will sign over your deed to the new owner. Ownership is officially transferred, and the buyer receives the keys to the home. The balance is paid in full by either the bank or the buyer including title search services, mortgage and homeowner’s insurance, prorated property taxes, title insurance, and when applicable, condo or HOA fees. During your closing, the buyer will pay the closing costs which vary per transaction.
As we get to know each other, you will know that referrals from great clients like you are a key part of my business. By the time we get to this stage, I will do everything possible to make sure you have a smooth and successful transaction and have earned your trust to recommend me to your friends and family looking to buy or sell a property.
As a top producer, Lisa has secured her place in the South Florida market and abroad. Lisa’s clients are primarily by referral and she prides herself on nurturing those relationships. With many years of experience, she is here to assist with all of your real estate needs.
